Recipe of a Winning Website

webdesign

An attractive design with an eye-catching theme matching the essence of a brand, head-turning headlines, big and bold images that become a major attention seeker – these are all the attributes that make a web design beautiful and a complete stunner.

But are these the only elements that matter? What about the nitty gritty parts of a website design that make it user-friendly? Will it create the hook for visitors and aid in conversions? What about the role of functionality?

They are, in actual, what makes a design beautiful in a glimpse. As a visitor goes further, what will really matter the most is the website’s functionality, the helpful navigation menu that will get him through, solid calls-to-action that will convert and various indicators that ensures security and trust. These stand as relevant answers to the questions asked above.

A stunning design could be an add-on to all of those mentioned above but never a primary concern. To ensure that all the web designers and entrepreneurs are on the same page regarding such essentials of design that makes it last longer than ever, we have gathered a list of 10 elements.

The infographic below clearly explains all the important elements that surround a quality design, what they mean, how they drive conversions, and why ignoring them could be a menace to your overall design. So take a look at this information-rich infographic below, make notes from them, understand them and implement them in your next website designing endeavors to rather make it a winning website that stands out – not because of its beauty but largely because of its functionality.

winning website

http://www.dubaimonsters.ae/blog/infographics/recipe-of-a-winning-website/

6 Tips On Social Media Marketing For Small Business

6-tips-on-social-media-marketing-for-small-businessAs a new business, it’s important to choose a marketing channel that offers the best results with the most prudent resources. Nowadays, more small businesses prefer social media marketing to other marketing channels, to help increase their brand’s reach, increase sales, and expand their professional network.

In order to know how social media can help promote your business while saving you valuable time and resources, we’ve compiled six tips on social media marketing for small businesses.

Here are 6 Tips on Social Media Marketing for Small Businesses

Tip #1: Use social media marketing to sell your products and services

Before major social media networks made the foray into e-commerce, the selling relationship for businesses looked like this: listen, help solve problems, and make the sale. With the rise of social selling, the opportunity to connect with potential customers during the research phase got much easier with social media monitoring and social media engagement tactics. These tactics changed the game for social media marketing for small business.

Tip #2: Large networks like Twitter can improve your customer relationships

With 72% of people more likely to make a future purchase from a small business after they interact with them on Twitter, there’s no reason for companies not to be on Twitter. The key to finding success on social media is to be on the social network your customers are on—and with over 200 million active users, there’s a high chance many of your customers are on Twitter. Twitter can help your business build relationships with customers, and connect you with the businesses and communities you are interested in. Using features like advanced Twitter search and Twitter lists, building and improving customer relationships online is manageable even with a small team.

Tip #3: Social media marketing can drastically increase your reach

Facebook and Twitter advertising have made it possible for companies to increase their reach through targeted ads and sponsored messaging. Social media marketing provides businesses with an opportunity to reach customers across the world—as opposed to a more traditional advertising medium such as a billboard, which is only visible to people on a particular route in a single city.

Tip #4: A LinkedIn business page can expand your professional network

One of the most important social networks, where all businesses, big or small, should have a presence, is LinkedIn. LinkedIn allows businesses to provide authenticity and credibility of their brand through a business page that houses information covering the bases of who, what, and where of your business. It also allows small businesses to be in a space where professionals, potential investors, and customers are on. A LinkedIn company page is also a free marketing tool and if used correctly, can be an highly effective one.

Tip #5: Facebook Page can improve your business’s customer support

Providing customer support can be expensive and time-consuming. But, with social media networks like Facebook, you are provided with an outlet to effectively solve customer problems. With the availability to post on your Facebook wall or send private messages, customers can connect directly to companies if and when they have a problem or feedback.

Tip #6: Use your social media presence to manage your brand’s online reputation

Trust is an important element in obtaining customer loyalty, and one of the best ways to gain this trust is giving people easy online access to information about your company. Neglecting your social media presence is one way of losing the opportunity to gain new customers or nurture current relationships. Gain the trust of your current and potential customers by creating social media profiles like a LinkedIn company page, Facebook business Page, Twitter profile, or an Instagram account. This puts a voice (and a face) to your company, which will give people more incentive to trust your brand.

https://blog.hootsuite.com/social-media-marketing-for-small-business/

Where Time Gets Lost at Work (And How to Get It Back)

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We’ve all been there: heads down on an important project, cranking away, and then  woosh. You fly into a meeting. And then woosh, you fly into another meeting. Your stomach grumbles. It’s lunchtime. You decide to work at your desk so you can keep cranking on that project. But then ping, there’s a message from your manager. You have to drop everything and help put out a (digital) fire. By the time you get back to your important project, it’s 6 p.m. and everyone is packing up to go home.

What the heck happened to the day?!?

If you believe in the supernatural, you might be tempted to think that a Bermuda Triangle-esque time warp has opened up in your office, and you’ve been unwillingly sucked into its swirling vortex of temporal confusion.

But for a more scientific answer to the question, the team at Scoro has got you covered. Their infographic highlights some of the workday’s biggest time-wasters, along with suggestions for how you can avoid them.

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https://blog.hubspot.com/marketing/why-how-where-our-time-gets-lost-at-work-infographic

The 5 Most Important Ways to Promote Your Small Business Online

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So you’re a small business owner, you want to build an online presence, but you’re wondering where you should start?

Your online strategy should begin with and centre around a small business website. I know what you’re thinking – “You would say that, you own a web design company” – that’s true, but you will find it very hard to achieve real success online without one.

Trellis agree too, a website is the first item on their list of essential small business promotion tactics below.

The 5 Most Important Ways to Promote Your Small Business Online

https://blog.red-website-design.co.uk/2016/06/03/the-5-most-important-ways-to-promote-your-small-business-online/

How to Use Social Media For Photographers – It’s Not Just Facebook and Twitter

Unless you are a really into social media, it’s easy get to get tunnel vision and just focus on the two main channels, Facebook and Twitter. Both are great ways to promote your work and reach out to customers but there are other channels that can be useful for photographers. Here’s a quick reminder of other social media services to consider.

Instagram

instagram

While you may associate Instagram with lots of ‘retro’ photos of people’s morning cappuccino, Instagram is actually about sharing and enjoying photography. So it’s a perfect way to get your work out there.

If somebody likes one of your images they are likely to talk about it and share with their friends – and because Instagram is all about images, you don’t have to compete with all the other trivia that people see in their Facebook newsfeeds. Share new images on Instagram every time you have done a shoot and link it back to your main website or other online platforms.

Common sense suggests it’s best to post images around late afternoon/evening in the territories you want to target, or at the weekends, but with the rise of smartphones, people are now on Instagram all the time. Use Iconosquare to find out when your account is most active, and other important information.

Google +

google plus

It’s easy to forget about Google + and dismiss it as a wannabe Facebook, but it’s becoming more and more important as an image-sharing platform. Being active on Google + and posting good content on there can also help improve your Google rankings, for free.

Research has suggested that most people look at their Google + accounts in the mornings, before the beginning of the work day, but you can post anytime. It’s worth being on Google + just to raise your presence on the Google search engine, and again it’s free.

Pinterest and Tumblr

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Pinterest may not be for everyone, but it’s useful for wedding and portrait photographers as there seems to be a lot of brides on there, looking for ideas for the big day.

As with Facebook, there is a lot of other information to contend with – everything from recipes to random pictures to clothes patterns – so you need to be posting quality images to make sure you get people’s attention.

It’s important you provide full contact information with your ‘pins’ so potential customers can easily get in touch. Tumblr is another good way to post portfolios of work, though it seems to be slightly waning in popularity.

It’s worth putting regular work on there though, as research also shows that people spend more time on Tumblr than they do on Facebook.

LinkedIn

linked in

If you’re a commercial photographer, don’t forget LinkedIn. It’s a great way to keep in touch with business contacts and make new ones, and photography-related jobs are regularly posted on there. You will need to pay for a professional account, but if you only get one job a year off LinkedIn, it should soon pay for itself.

https://www.learningwithexperts.com/photography/blog/social-media-for-photographers

8 Top Tips for Being Productive

 

9 Smart Ways to Stay Motivated All Day

StayMotivatedOver a century ago, President Theodore Roosevelt delivered a now-famous address that immediately cemented its place in the Motivational Speech Hall of Fame.

“It is not the critic who counts; not the man who points out how the strong man stumbles,” Roosevelt said. “The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who comes short again and again, because there is no effort without error and shortcoming.”

Well … yeah. Roosevelt was right — decisions are made (and victories claimed) by those who show up. But maintaining that kind of resilience day in and day out is easier said than done. On days when you’ve been pummeled with one setback after another and have worked 12 hours straight with no end in sight, how do you keep going?

You could quit. Or you could read on for nine ways to buck yourself up and work through it.

9 Easy Exercises for Staying Motivated All Day

1) Keep a Running List of Wins to Refer Back to When the Going Gets Tough

HubSpot sales rep Greg Fung has a simple, ingenious way of keeping discouragement at bay. Fung keeps an Evernote list of all the sales deals he feels he’s unjustly lost — the “wrongs” — along with their value, and does the same with his sales wins and job-related “gifts.”

“Keeping a record of where I’ve been ‘wronged’ actually helps me mentally release the negativity,” Fung says. “And more importantly, when I tally up the dollar amounts for both columns, I find that my ’rights’ far outweigh the ‘wrongs.’”

2) Set the Right Mood with the Right Music

Our environment can have a huge impact on our moods, and while you can’t control the weather or the traffic, you can set the right tone with music. There’s real science behind the way we react to different types of music — for example, research suggests that video game soundtracks improve concentration, while nature sounds could enhance cognitive function.

3) Pump Yourself Up with a Motivational Video

For some of us, a song just might not cut it — maybe you need a more direct message, or maybe you (like me) can quickly tune out music as background noise.

4) Set a Morning Routine

Your willpower is strongest in the morning, so start your days off right. Making a routine of the things you need (or want) to do each morning will make it easier to get through the rest of your day, because you’ll be starting every day having accomplished something.

5) Knock Out a Few Quick Wins in the First Half Hour of Each Day

This one requires reframing how you view a “win.” It doesn’t have to be a successful connect call — leaving a great voicemail or sending a good prospecting email are both small, yet significant, things you can celebrate.

While you should always be working on improving your weak areas, there’s no reason to start your days discouraged. Prioritizing the things you’re great at allows you to start off your day strong and puts you in the right frame of mind to stay positive and focused.

6) Start Your Most Difficult Task the Day Before

Oftentimes, the hardest part of completing a difficult project is simply to get started. When I write long blog posts like this one, I don’t try to complete it all in one fell swoop — even though I could, it’s not the way I prefer to work. The psychological burden of knowing I have to research, outline, write, and format a post all in one day causes me to procrastinate and dread starting.

But I’ve found a system that circumvents this problem. I spend the last part of each day researching and outlining the posts I’m going to write the next day, so that when I head into the office each day to write I know I’m not starting from scratch. This technique accomplishes two things:

  1. Outlining requires less brainpower than writing. Outlining posts the day before keeps me productive at the end of my day, when my willpower is drained and it’s harder for me to focus.
  2. I can dive straight into the most challenging part of my day as soon as I sit down. This sets the tone for the rest of my day and keeps me moving forward instead of getting sidetracked or discouraged.

If you have a big meeting you need to prepare for or a major project you have work on tomorrow, start it today or create a plan for how you’re going to tackle it. You’ll be amazed by how much more you accomplish when you do a little prep work.

7) Do Something Every Day that Makes You Happy

We don’t procrastinate because we’re lazy or have poor work ethic — generally, it’s because we’re unhappy. In Temptation: Finding Self-Control in an Age of Excess, journalist and public policy scholar Daniel Akst wrote that ultimately, “procrastination is a mood-management technique.”

Build some simple joys into your routine. Take time out of your schedule every month to volunteer for a cause that matters to you, put on a favorite piece of music while you’re brushing your teeth, or do something as simple as packing a lunchtime treat for yourself in the morning.

8) Reward Yourself

In his landmark study, Ivan Pavlov trained a dog to salivate at the sound of a bell by ringing it every time he brought the dog food. While I certainly don’t mean to compare you to a dog, you can hack your brain the same way to great effect.

“Research shows that rewards are responsible for three-quarters of why you do things,” neuroscience blogger Eric Barker writes. “So treat yourself whenever you complete something on your to-do list.”

9) Use the “Chameleon Effect” to Get Inspired

1-800-GOT-JUNK? founder Brian Scudamore uses the chameleon effect to feed off the energy of a particularly focused or driven employee when he’s feeling distracted. Simply by sitting next to his more focused colleague, Scudamore is able to mentally reset and get himself back on track.

Feeling down at work? Go find the most enthusiastic, motivated person you know — the one who bleeds your company colors, always seems to have a new side hustle, and actually follows through. Grab coffee with them and feed off their good energy.

http://blog.hubspot.com/marketing/motivation-exercises

20 Ways to Effectively Market Your Small Business

marketing-938935_1280Marketing is an afterthought for most small business owners. Between trying to manage employees and keep customers happy, small businesses owners usually don’t have the time create and implement a marketing campaign that drives brand engagement, generates leads, and boosts sales. Because we live in a digital age, we’re going to focus on the top online marketing strategies that you can use to promote and effectively market your small business.

Let’s dig in.

1. Start an Email Marketing List

Starting an email marketing list may sound difficult, but it’s really not. Think about all of the emails you receive from companies and brands, and then think about how they acquired that information from you—it was likely through an online promotion or a form on their website where they incentivized you to sign up. Hey, you’ve got to give a little to get a little.

2. Use that Email Marketing List

Email marketing is one of the quickest and most effective ways to drive business. Think about it for a second; you’re delivering targeted messages straight to your customers’ inboxes, and you’re reaching them on their mobile device if they’re on the go. More importantly, it’s a completely free strategy that can deliver big results if your emails are engaging and your call to action is strong.

3. Focus On User Experience

It doesn’t matter if you’re an eCommerce company selling trendy socks or a SaaS company trying to collect data and then cold call—if your website isn’t easy to navigate you’ve already lost the business. Think about the user. Does your website make it easy to find a product or service and then purchase it or inquire about it? The user always comes first, and you need to put yourself in their shoes and make sure that your site is easy to maneuver.

4. Make Yourself Look the Part

While we’re on the subject of your website, it doesn’t look like it was built in the ’90s, does it? User experience is the priority, but design is a close second. Your website should feature full frame imagery and a progressive, clean look that makes your company look like the leader in your industry, even if you’re a startup.

5. Use Social to Communicate

A lot of people get caught up using social media to shove their products and services in front of their fan base, and that can be a definite turnoff. Sure, social is an effective way to drive sales, but you should focus on using your social networks to engage with your followers and communicate with them. Ask them questions, and then use that feedback to put out a better product and improve your process.

6. Don’t Let SEO Fall by the Wayside

There’s a lot to think about when you’re developing your marketing plan, but one thing you can’t afford to let slip is your search engine optimization (SEO). As Google continues to make its algorithm changes, it’s a necessity that you adhere to those changes and optimize your website accordingly so that you can obtain—and ultimately maintain—your high organic rankings.

7. Write Great Content

A big part of Google’s ranking algorithm for SEO is content. The search engine giant wants to see that your website is consistently publishing informational and educational content that’s meaningful. With everyone now putting more effort into content, you need to make sure that yours engages the reader and provides them with some sort of value. Don’t write good content—it has to be great.

8. Make Your Followers Feel Special

There’s nothing worse than being a consumer and feeling like you don’t matter to a brand, especially if you consider yourself loyal to that brand. If you want to keep your followers happy and engaged, reward them with sweepstakes, promotions, and giveaways to show them you care and that you’re not all about the sale (even if you are).

9. Use Paid Search

Paid search, also known as PPC, can be a daunting strategy for a lot of small business owners because there’s a lot to learn and understand. From CPCs and CTRs to conversion rates and quality score, PPC can be confusing, but if you work with a specialist or hire an agency, it can work wonders for your business. SEO can take months—even years—to get to the top of Google, but with paid search, you can be on top of Page 1 within a couple of hours.

10. Have an Editorial Calendar

We talked about the importance of putting out great content, but knowing when that content is going to be published is just as important. Having an editorial calendar will keep your content initiatives in order and will assure that you’re serving as the hub of information for your small business.

11. Deploy Remarketing

Remarketing, also called retargeting, is a form of paid search that helps you stay in front of potential customers and stay top of mind. In short, how it works is that you cookie your website visitors’ browsers (using a snippet of code pulled from your PPC platform), which then allows you to follow them around the Internet with targeted advertisements as they visit other sites on the Web. Sound creepy? Maybe a little, but you’ll probably change your mind once you see the data behind it.

12. Audit Your Competition

Look at your most successful competitor and really take a look at what they’re doing on all cylinders: website, organic search, paid search, social media, email, etc. Use tools like SpyFu to analyze the competition, collect as much data as you can, and then use all of that information to mirror what they’re doing, but do it better.

13. Use Video

Did you know that YouTube is the second-largest search network in the world? If you didn’t, now you do, and you should now realize how important video is to your business. Video can help you educate users better than you ever could through your blog content, and video is also another signal that Google factors into its ranking algorithm for SEO. Use video for new product launches and walkthroughs, and host that video on your website and push it across your social channels.

14. List Your Business on Local Directories

Online local business directories like Google Plus Local and Bing/Yahoo Local will help people close to your business find you faster. Make sure you optimize those listings with a business description, accurate hours, and of course your address. Link the directory to your website and you’ll get the added benefit of referral traffic.

15. Pay to Play on Social Media

Your organic posts on social networks such as Facebook don’t show as far out to your fans and followers as they once did, which is why you need to put some dollars behind your social media efforts. It’s not to say you need to pay for every post, but if you have an important announcement or an event coming up, throw some money behind it and choose your customized targeting to hit your desired demographic. Platforms like Facebook and Twitter have amazing targeting options and analytics so that you can measure the effectiveness of your campaign.

16. Use Google Analytics

If you don’t have Google Analytics on your website, stop what you’re doing, go to www.google.com/analytics, and get the tracking code on your website ASAP. Google Analytics is a digital marketer’s dream, showing you a plethora of data, including where your website users are coming from, how long they’re staying on the website, which pages they’re visiting the most, and most importantly, if they’re purchasing your products or services. You, or someone from your company, should be looking at this data a few times per week, at the minimum.

17. Make Sure Your Website is Mobile Optimized

We’ve all heard how important mobile is, and if your website isn’t optimized for mobile devices, you’re missing the boat on a ton of traffic, and probably leaving a lot of business on the table. It used to be that having a mobile site was a luxury, but now it’s essentially a requirement, especially when you consider the fact that Google has publicly stated that not having a mobile optimized website will affect your SEO (dubbed “Mobilegeddon”).

18. Offer Discounts

Everyone loves knowing that they’re getting some sort of discount—even if it’s five percent. Make sure that you let it be known that you’re offering a discount by promoting it on your website, through social media, and via your email blasts. Again, you may have to give a little away to get something in return, but your margins should still be there.

19. Focus on Reviews

Reviews play a huge role in digital marketing. People love to read reviews and get other people’s opinions, so you should develop a strategy to solicit reviews from your past customers. Maybe it’s a personal email from the founder of the business or an incentive for leaving a positive review on platforms like Facebook, Google+, and Yelp, but either way, positive reviews need to find their way into your marketing strategy.

20. Listen to Your Customers

Sounds easy, right? Well, yes, but you’ve got to remember to do it. Your customers give you a different perspective, and they often have great feedback for small business owners on what they can do to improve. Make sure you’re monitoring the comments on your social media profiles and have a section of your website where visitors can email you comments/feedback. You’re never going to get it 100% right off the bat, so let your customers lend a hand. Conclusion:

Without some type of marketing strategy in place, you can have a great business, but people aren’t going to know about it. These are the current digital marketing strategies that small business are utilizing to increase brand awareness and boost their customer base.

http://www.socialmediatoday.com/marketing/peteschauer/2015-05-23/20-ways-effectively-market-your-small-business

Don’t Have a Customer Loyalty Program? Here’s Why They’re Valuable

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The first time a new customer buys something from you, it’s an exciting moment. But keeping them as a happy customer — and turning them into an advocate for your brand — takes more than just great service on that first sale. What are you going to do to get that customer to keep buying from you in the future?

One great way to garner happy returning customers is through customer loyalty programs. They’re not just great for your business: customers like them, too: 76% of consumers think that loyalty programs are a part of their relationship with brands — and 83% said loyalty programs make them more likely to continue doing business with certain companies.

What’s the true value of customer loyalty programs, and what are the right and wrong ways to do them?

Check out the infographic below from SelfStartr to learn useful statistics about the value of customer loyalty programs, as well as tips for how to use them to demonstrate both your customers’ loyalty to your business, and your business’ loyalty to your customers.

7 Simple Hacks to Kickstart a Productive Day

KickstartDay

Ever wish you could flip a switch to activate your motivation? Some days are just more of a struggle than others. We get it. We’ve been there. 

And while there’s no magic switch, there are quite a few things you can do to get yourself going — especially in the morning.

Willing to give it a try? Start your mornings off right and set yourself up for a productive day with these seven quick morning motivation exercises.

7 Morning Motivation Rituals

1) Get up early.

Research shows that early risers are more successful, more proactive, better planners, and better at anticipating problems. Not to mention that many uber-successful people also get to the office uber-early. Vogue editor-in-chief Anna Wintour is out of bed by 5:45 a.m., GE CEO Jeff Immelt gets up at 5:30 a.m., Xerox CEO Ursula Burns at 5:15 a.m., and Apple CEO Tim Cook sets his alarm for as early as 3:45 a.m. to get a jump start on their days.

Yes, waking up early gives you more time to work, but there are other benefits as well. You’ll be able to eat a healthy breakfast (see #2), fit in a workout (#4), or even spend time doing an activity that’s not work-related (#7). The more time you give yourself in the mornings, the less you’ll have to rush and the more ready you’ll be to tackle the day.

Not an early riser? Not to worry — here are 19 tips for becoming more of a morning person.

2) Eat a good breakfast.

You are what you eat. According to research from the Health Enhancement Research Organization, people who have consistently healthy diets are 25% more likely to have high job performance and 20% more likely to be more productive. Plus, if you eat a lousy meal or no breakfast at all, you’ll be hungry all morning — and it’s difficult to concentrate when you’re not feeling at your best.

My colleague Lindsay Kolowich put together this infographic on the best foods to eat to keep you on your game. Eat eggs, bananas, yogurt, or blueberries for breakfast to start your day off right. 

3) Optimize your alarm.

Your surroundings have a huge effect on your mood, and while you can’t control the weather, whether you have enough hot water in the morning, or if there will be traffic (another reason to get up early!), you can control your alarm clock.

The right wake-up call can set the tone for your entire day, so get rid of the traditional grating beeps and replace your alarm with a song that fits the mood you’d like to wake up in. Classical music is hypothesized to increase your intelligence, pump-up songs like Queen’s “We Will Rock You” make you feel more powerful, and “feel-good” songs improve your mood by actually causing your brain to release more dopamine.

If you’re not sure where to start, my colleague Carly Stec has compiled six playlists for you, each of which corresponds with a specific mood and different productivity-boosting effect.

4) Work out.

It goes without saying that exercise is good for you. Exercise increases the production of serotonin and dopamine, neurotransmitters that decrease the risk of depression and improve your mood and long-term memory, respectively. Exercising in the morning forces you to wake up earlier, gives you a totally natural mood-booster, and increases your energy.

And exercise has benefits beyond improving your mood. A 2006 study showed that regular physical exercise led to increases in willpower and self-regulatory behavior.

5) Start with “why.”

It’s hard to get excited about getting out of bed in the mornings when you’re not totally sold on what you’re getting up for. And even if you love everything about your job, the daily grind can make it hard to keep your eye on the prize all the time.

Boost your intrinsic motivation — behavior driven by the enjoyment of a task — to keep yourself going. Intrinsic motivation is a more powerful force than extrinsic motivation, which drives you to act because of incentives like money, recognition, or praise. Remind yourself why you got into sales — for example, you could tape a list to your bathroom mirror and reach for it at the start of each day, or write down one thing you’re excited about every night to read the next morning. The important thing is to be able to quickly remind yourself of what drives you to be great at your job.

6) Remind yourself of your wins.

It’s all well and good to know that you love sales because you believe in your product, but on days when you’ve dealt with rude prospects, been reprimanded by your boss, or lost a big deal you’ve been chasing for weeks, you’re going to need a more concrete reminder.

Greg Fung, a HubSpot sales rep, keeps a list of wins and losses in an Evernote document that he refers to when he’s having a bad day.

“Keep your list handy and add to it as new good and bad incidents come your way,” Fung says. “You’ll be surprised by how quickly the ‘rights’ outpace the ‘wrongs,” and you now have a great tool to lean on during tough times.”

To adapt this exercise for a boost of morning motivation, keep a “master list” of your biggest wins and keep it on your nightstand or somewhere easily accessible so you can refer to it on mornings when you just don’t want to go into the office.

7) Do something that makes you happy.

Breaking news: We do better at work when we’re happy in our personal lives.

Multiple studies have shown that happiness is closely correlated with job performance, and of course, happiness is closely tied to our personal health as well.

So set aside some time each morning to do something that makes you happy. Whether it’s reading a chapter from your favorite book, spending 30 minutes on a side project, or just eating a really, really good breakfast sandwich, if you dedicate time to improving your personal life, it’ll pay dividends in your career as well.

http://blog.hubspot.com/marketing/kickstart-productivity